Reebok
Market Segment
Mass Market
Core Business Shoes
Core Business Shoes
Reebok Financial Report 2019
Last fiscal year ended on December 31, 2019
| Revenue - Millions of EUR | |
|---|---|
| 2008 | 1.717,0 |
| 2009 | 1.603,0 |
| 2010 | 1.913,0 |
| 2011 | 1.940,0 |
| 2012 | 1.667,0 |
| 2013 | 1.599,0 |
| 2014 | 1.570,0 |
| 2015 | 1.742,0 |
| 2016 | 1.766,0 |
| 2017 | 1.843,0 |
| 2018 | Get Access Now |
| 2019 | Get Access Now |
Income Statement Trend
Revenue
It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Operating Margin
Adidas Group doesn't provide the Operating Margin figure for Reebok.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of EUR | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Revenue |
Reebok Updates
Adidas Group Financial Report 2019
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Net Profitability
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
Profit Ratio
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of EUR | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Total Revenue | ||||||||
| Cost of Sales | ||||||||
| Gross Profit | ||||||||
| Operating Income | ||||||||
| Net Income |
Balance Sheet Highlights
| in Millions of EUR | 2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | 2016 | Δ 2017/2016 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Current Assets | ||||||||
| Total Assets | ||||||||
| Current Liabilities | ||||||||
| Equity |
Adidas Group Annual Report
Official Websites
Reebok website
Reebok ecommerce
Official Social Media
Brand Description
Establishment
Year
1895
City
Bolton
Country
United Kingdom
Founder
J.W. Foster
Head Designer
Kerby Jean-Raymond
October 2020 - Present
Profile
Reebok is an American-inspired, global brand that creates and markets sports and lifestyle products built upon a strong heritage and authenticity in sports, fitness and women's categories. The brand is committed to designing products and marketing programs that reflect creativity and the desire to constantly challenge the status quo.
Business Strategy
Core Business
Shoes
Target
Men
Women
Kids
Product Categories
Accessories
Active Wear
Apparel
Bags
Shoes
Swimwear
Adidas Group profile
Telephone
+49 9132 84 0
Fax +49 9132 84 2241
Date of foundation 1949
Type of Company Listed
Fax +49 9132 84 2241
Date of foundation 1949
Type of Company Listed
Headquarters
Ownership (Top Shareholders)
Adidas Group Brands
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