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New And Innovative Strategies Brands Used To Present Their Collections During Fashion Week
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Digital marketing

Live Streaming Economy in Fashion Industry

Livestream shopping or live commerce is the biggest trend to look out for in the retail world. Livest...

36 pages

The Problem of Counterfeit Fashion

Counterfeiting is a daunting problem most fashion and luxury brands are facing today. Over the last d...

35 pages

Omni-Marketing Via WeChat Mini Programs

China has become the biggest market for luxury goods, and there is an exponential growth of the retai...

51 pages

Bilibili Video Sharing Platform

China is one of the most tech-advance countries in the world, and the Chinese are known to lead very ...

34 pages

Sustainability

Circular Economy in the Footwear Industry

Despite the unfortunate outbreak of the COVID-19 pandemic, the fashion industry has not lost focus on...

69 pages

Circular Economy in Fashion

Sustainability has become quite a buzzword in the world, especially when it comes to fashion. Since t...

36 pages

Replacing Toxicity with Sustainability

To make a plant or animal skin into a fashion item, there are over 8000 chemicals used in the process...

31 pages

Global Fashion Industry

An increasingly fast paced world has left no choice but for every industry to transform radically in ...

34 pages

Sectors & Markets

Post-Pandemic Market Trends in The Fashion Industry

The several months of lockdown due to the global pandemic of COVID-19 in 2020 led to a major shift in...

28 pages

Growth of Fashion Industry In India

Being one of the largest countries in the world, India also has a high customer base for retail. The ...

39 pages

Fashion Industry in India

India has been a manufacturing hub for the textile and apparel industry for years, thanks to its rich...

50 pages

Fashion E-commerce Market

E-commerce market share has been growing at a fast rate during the past few years, and online retail ...

45 pages

Trends

Fashion Business During Coronavirus Pandemic

The coronavirus pandemic has completely altered the way we live across the globe. It is the biggest g...

44 pages

Technology in Fashion

Technology has been the biggest topic of conversation in every sphere of the industry for over a deca...

67 pages

The Era of Pop-up Stores

A phenomenon that’s becoming more and more popular these days for all kinds of brands is the 'pop-up ...

46 pages

Experiential Retail

There has been a notable shift in consumer preferences, choosing to spend more and more on experience...

48 pages

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