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Discovering how the beauty industry evolved with the preferences and standards of different generations.
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Trends
aespa, IVE , NMIXX and LE SSERAFIM give their fare-shares of joint ventures in the Fashion world.
Trends
How can brands approach Indian consumers for this festive season?
Trends
Be it Tommy Hilfiger or Louis Vuitton, the K-pop band is straying from domestic to international.
Trends
The Bangtan Boys are being chased with opportunities for their global awareness and impact.
Technology in Fashion
Strategies and actions followed by brands in the gaming ad market.
Digital marketing
Focus on AI, AR and other e-commerce approaches that drive sales of fashion brands.
Sustainability
Why did people switch to thrift and secondhand items?
Sectors & Markets
From stage to fashion week, how pop sensations BLACKPINK and NewJeans are becoming the faces of g...