Omni-Channel Retailing: The Future Trend in Fashion and Luxury Industry - Part 1/2

A powerful study based on the best brand strategies, the gap in the market and the successful omni channel trends of the future

96 pages

Omni Channel Retailing is gaining popularity across the Fashion & Luxury industry. This marketing research is a powerful study that offers in-depth analysis on:

  • The need for an omni channel strategy for fashion and luxury brands
  • The best strategies and practices on over 70 global brands and retailers, which are the leaders and forerunners of the fashion and luxury industry
  • 15 most interesting trends for the future of omni channel retailing

Content

  1. Introduction
  2. How To Think And Create An Omni-Channel Retailing
  3. Omni-Experience At Store’s Window
    1. Omni-Touchpoint: Store Window And Search Engine (SE)
    2. Omni-Touchpoint: Store Window And Social Media
    3. Omni-Touchpoint: Store Window And Brand’s Website
    4. Omni-Touchpoint: Store Window And Brand’s E-Commerce/M-Commerce
    5. Omni-Touchpoint: Store Window And Brand’s App
    6. Omni-Touchpoint: Store Window And Online Adv/Promotion
  4. Omni-Experience In-Store
    1. Omni-Touchpoint: In-Store And Search Engine (SE)
    2. Omni-Touchpoint: In-Store And Social Media
    3. Omni-Touchpoint: In-Store And Brand’s Website
    4. Omni-Touchpoint: In-Store And Brand’s E-Commerce/M-Commerce
    5. Omni-Touchpoint: In-Store And Brand’s App
  5. Omni-Experience At Fitting Room
    1. Omni-Touchpoint: Fitting Room And Social Media
    2. Omni-Touchpoint: Fitting Room And Brand’s E-Commerce/M-Commerce
    3. Omni-Touchpoint: Fitting Room And Brand’s App
  6. Conclusion
96 pages
 
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