Despite the unfortunate outbreak of the COVID-19 pandemic, the fashion industry has not lost focus on its goal to become more sustainable. Most of the key players in the market have been consistently publishing their environmental reports on a yearly basis, highlighting their accomplishments, and constantly setting new goals for themselves.
Fashionbi's latest report focuses on the environmental concerns related to the footwear industry, and how these brands are trying to develop a more circular approach towards their manufacturing and sales. The circular economy has been increasingly getting priority, as it ensures a closed-loop cycle for a product, reducing the need for new resources and making the best out of consumer waste.
With millions of shoes being made every year, and an equal amount being discarded into landfills, many shoe brands have been working to make their products more environmentally friendly. They have started ensuring that they have a circular model in place, which starts from designing, material procurement and also looks at the end of use phase for shoes.
The US$365 billion footwear industry has a big problem of wastage, and consequently a massive problem of environmental pollution. Shoe brands, both big and small, are working aggressively to find innovative ways in which they can rework their entire supply chain and business model. With a growing demand for products that are suitable to the conscious consumer, this is also a priority for brands who want to reach a wider audience.
The biggest names in the athletic footwear sector, like Nike, Reebok, Adidas and Puma are trailblazing their way into sustainability. Luxury brands like Gucci and Bottega Veneta are not far behind. In fact, there are numerous shoe brands that sprouted solely on the fundamentals of circularity.
This report looks at the footwear industry's problem of pollution, the ways in which brands are trying to navigate through this, and also how consumers can adopt a more circular approach to shopping.
- Environmental Impact
- Consumer Shift
- Circular Economy
- Circular Brands
- 3D Printing
- Recycled Packaging
- Close the loop
- Key Takeaways
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