Gucci insights

Digital marketing

Use of Transmedia in APAC

From branded mascots to audio touchpoints, the transmedia strategies that can...

Fashionbi Ludo

The Fashion “Ludo”

How Leading Creative Directors Are Switching Roles Between Luxury Brands

Trends

The Luxury Fashion Connections of K-Pop’s Solo Stars

From Jay Park to Youngji, brand collaborations signed by the standalone singe...

Trends

Fashion and Luxury Brands on 2023 Holiday Season

Loewe, Prada, Jaquemus and more: Campaigns and Collection from the high-end f...

Sectors & Markets

Retail Strategies for the Zalphas

How can brands and retailers communicate with the younger audience and their ...

Trends

Diwali 2023: The Ideal Season For Brands and Retailers

How can brands approach Indian consumers for this festive season?

Trends

BTS: The Unparalleled Force of K-Pop Industry

The Bangtan Boys are being chased with opportunities for their global awarene...

Technology in Fashion

Brands’ Take on In-Game Advertising

Strategies and actions followed by brands in the gaming ad market.

Sectors & Markets

K-Pop Goddesses Dominating the Luxury Industry

From stage to fashion week, how pop sensations BLACKPINK and NewJeans are bec...

Digital marketing

TikTok’s Booming Contribution to Fashion and Beauty

The Short-Video App drives high Media Impact Value for the brands.

Trends

Wimbledon And Its Fashion

The brand initiatives and encounters witnessed in Wimbledon.

Sectors & Markets

Kering Group's Financial Performance

An in-depth dive into Kering Group's financial achievements in FY 2022 and H1...

Sustainability

Artificial Intelligence and Sustainability

How the fashion Industry can achieve sustainability goals using AI.

Sectors & Markets

India: The Emerging Market of Luxury Fashion

India is to top the global pool of luxury markets and here is why.

Trends

Exploring the Hottest Brands

Top financially successful brands of 2022 and their marketing activities.

Trends

Luxury Fashion Brands’ Never-Ending Interests In Summer Beach Clubs

List of luxury brands taking over beach clubs this summer.