Company H&M Group
Country Sweden
Email n.a.
Telephone +46 8 796 55 00
Market Segment Bridge
Core Business Apparel

& Other Stories Financial Report 2018

 
 

H&M Group Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of SEK20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Total Revenue        
Cost of Sales        
Gross Profit        
Operating Income        
Net Income        

Balance Sheet Highlights

in Millions of SEK20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
CAGR
Current Assets        
Total Assets        
Current Liabilities        
Equity        

Net Sales by Country

in Millions of SEK20192018Δ
2019/2018
2017Δ
2018/2017
2016Δ
2017/2016
2015Δ
2016/2015
CAGR
Other Countries          
Germany          
United States of America          
United Kingdom of Great Britain and Northern Ireland          
France          
China          
Sweden          
Italy          
Spain          
Russian Federation          
Netherlands          
Switzerland          
Norway          

Official Websites

& Other Stories website
& Other Stories ecommerce

Official Social Media

Brand Description

Establishment

Year
2012
City
Stockholm
Country
Sweden

Founder

n.a.

Head Designer

Anna Fernström Teurnell
2012 - Present

Profile

& Other Stories offers women a wide range of shoes, bags, accessories, beauty and ready-to-wear to create their personal style, or story.
Their creative ateliers in Paris and Stockholm design diversified fashion collections with great attention to detail and quality at an affordable price.

Today, a woman with a love for fashion creates her own style.
She wears things that feel right to her and reflect her personality. & Other Stories is about bringing everything she can wear into one place, focusing on the whole look. We believe shoes, bags, jewelry, lingerie and beauty are key for styling and just as important as clothing.

The collections are built around inspiring fashion stories. All our lines are diverse, ranging from masculine tailoring to feminine chic and designed to provide endless styling choices.

Carefully selected materials are an important ingredient in every piece. & Other Stories aims to design lasting wardrobe treasures within a wide price range.

Business Strategy

Market Positioning

Bridge

Core Business

Apparel

Target

Women

Product Categories

Accessories
Apparel
Bags
Fragrance
Jewelry
Shoes
Underwear & Lingerie
 

H&M Group profile

Name H&M Group
Website about.hm.com
Country Sweden
VAT Number SE556042722001
Telephone +46 8 796 55 00
Fax n.a.
Date of foundation 1947
Type of Company Listed

Headquarters

Master Samuelsgatan 46 106 38 Stockholm Sweden

Ownership (Top Shareholders)

Stefan Persson and family: 37.69%
Lottie Tham and family: 5.32%
Alecta Pensionsförsäkring : 3.65%
Swedbank Robur fonder : 2.55%
JP Morgan Chase Bank : 2.34%

& Other Stories Latest News

Other stories will enter the e-commerce platform opened in Europe
During May, H&M Group will also open e-commerce platforms in 9 European regions including Greece, Romania and Luxembourg. Its brands COS, Weekday, Monki, & Other Stories and Arket will be stationed at that time, and the Group will expand its online expansion Ambition.
 
Other stories new series will be launched on Tmall flagship store on April 21
Apparel brand & Other Stories launched the classic environmental protection series in spring and summer 2020. Launched on April 21, 2020 & Other Stories Tmall official flagship store

& Other Stories Marketing Research

Global Fashion Industry

An increasingly fast paced world has left no choice but for every industry to transform radically in ...

34 pages

Mystery of ‘Made-in’ in Fashion

Consumers have always been driven by the place associated with a brand, as this signifies the quality...

73 pages

What is Cause Marketing?

Cause marketing or cause-related marketing refers to a type of marketing involving the cooperative ef...

44 pages

The Influence Of Fashion Bloggers

First fashion bloggers started to appear in 2002. During the past years, the popularity of some 'it' ...

135 pages

Fashion in Russia - What future holds

 Fashion is a very attractive market in Russia, with domestic and international brands showing active...

35 pages
 

Are you from & Other Stories?

Or perhaps you need help to leverage your brand's power to deliver real business impact?

We have solutions for your needs!

Contact Us