Company Fruit of the Loom, Inc.
Country United States
Email n.a.
Telephone +1 270 781 6400
Market Segment Mass Market
Core Business Underwear & Lingerie

Fruit of the Loom Financial Report 2018

 

Income Statement Trend

Net Sales

It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.

Operating Margin

Fruit of the Loom, Inc. doesn't provide the Operating Margin figure for Fruit of the Loom.

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of USD20172015Δ
2017/2015
2014Δ
2015/2014
2013Δ
2014/2013
CAGR
Net Sales        
 

Fruit of the Loom, Inc. Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Fruit of the Loom, Inc. doesn't provide its Operating Margin figure.

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of USD20172015Δ
2017/2015
2014Δ
2015/2014
2013Δ
2014/2013
CAGR
Total Revenue        

Balance Sheet Highlights

in Millions of USD20172015Δ
2017/2015
2014Δ
2015/2014
2013Δ
2014/2013
CAGR

Official Websites

Fruit of the Loom website
Fruit of the Loom ecommerce

Brand doesn't have an official ecommerce

Official Social Media

Brand Description

Establishment

Year
1851
City
Rhode Island
Country
United States

Founder

Benjamin Knight
Robert Knight

Designer

Team of designers

Profile

Fruit of the Loom's main business focus is on branded products for consumers ranging from children to senior citizens. The company is one of the largest manufacturers and marketers of men's and boys' underwear, women's and girls' underwear, printable T-shirts and fleece for the activewear industry, casualwear, women's jeanswear and childrenswear. The company sells its products to all major discount chains and mass merchandisers, wholesale clubs and screenprinters. The company also sells to many department, specialty, drug and variety stores, national chains, supermarkets and sports specialty stores. Fruit of the Loom offers an unconditional guarantee on all the products it sells. The brand has significant market share for basic apparel. The familiar logo with the apple, leaves, green grapes, currants, and purple grapes is a widely recognizable trademark. The company is a vertically integrated manufacturer. The company also controls another long-known underwear brand, B.V.D. (Bradley, Voorhees, and Day). Other brands also manufactured and sold by the company are Funpals/FunGals, Screen Stars and Underoos. Brands once owned or marketed by Fruit of the Loom include Gitano, Munsingwear, Salem Sportswear, and Pro Player, which once had the naming rights to what is now Sun Life Stadium (originally Joe Robbie Stadium) in Miami, Florida from 1996 to 2005, despite bankruptcy by the parent company in 1999. Hanes and Jockey are the main competitors to Fruit of the Loom. The Fruit Of the Loom logo consists of an apple, leaves, green grapes, currants, and purple grapes. In TV commercials for the brand, actors play the roles of only four of the logo's parts: the apple, green grapes, purple grapes, and leaves. The role of "Apple" is played by Rad Daly, and the "Leaf" was at one time played by Academy Award-winning actor F. Murray Abraham, and has been played by Gene Steichen since the Fruit Guys were re-introduced to the public in 2001. "Green Grapes" is played by Richard Steven Horvitz. "Purple Grapes" is played by Wayne Wilderson.

Business Strategy

Market Positioning

Mass Market

Core Business

Underwear & Lingerie

Target

Men
Women
Kids

Product Categories

Apparel
Underwear & Lingerie
 

Fruit of the Loom, Inc. profile

Name Fruit of the Loom, Inc.
Website fruit.com
Country United States
VAT Number n.a.
Telephone +1 270 781 6400
Fax n.a.
Date of foundation 1851
Type of Company Private

Headquarters

One Fruit of the Loom Drive P.O. Box 90015 42102 Bowling Green, Kentucky

Ownership (Top Shareholders)

BERKSHIRE HATHAWAY INC: >50.00%

Fruit of the Loom, Inc. Brands

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