Flash News

La Roche-Posay has looped Tennis player Jannik Sinner in as the global brand advocate for photoprotection in a way of addressing the protection from UV rays.

Jean Patou has launched its first store in France at the Galeries Lafayette Paris Haussmann department store.

Mackage has commenced the production of its latest jacket collection in Armenia with the assistance of Lorens NYC.

Kappa has signed a technical sponsorship agreement with the VR46 Racing Team for the next three years.

Hunkemöller incorporates RISE with SAP Cloud Solution in its vertical business, combining all the processes from designing to retail under one roof.

L'Oréal Paris drives awareness of the importance of under-eye care by creating a campaign for its Glycolic Bright Dark Circle Eye Serum with Bollywood actress Anushka Sharma.

Vionnet is coming back to the market under its new owner ChimHaeres with a new project "Vivid Memories of the Future" and a capsule collection. It will be interpreting data from its community for its AI platform.

Maui Jim has named Gossip Girl actor Evan Mock as its newest global ambassador.

J.Crew, along with e.l.f. Cosmetics and Mytheresa, are partnering with Obsess to launch Apple Vision Pro apps.

Jack&Jones has unveiled its Junior store outlet at Sarath City Capital Mall in Hyderabad.

Chaumet becomes the official medal maker for the Paris 2024 Olympic and Paralympic Games, featuring the history of the champions.

Hublot has used AI to design its new addition to the MP series, the MP-10 Tourbillon Weight Energy System Titanium.

Hurley commemorates its 25th anniversary with a 9-piece limited-edition collection featuring bikinis, T-shirts, shorts, caps, and many more.

IWC collaborates with the F1 racer Lewis Hamilton for the third time to create an exclusive chronograph.

Iro has appointed the former CEO of Etam Group's Undiz, Isolde Andouard, as its new CEO.

COTY has dropped its new addition in the Chloé Fragrance category named Nomad Nuit d’Egypte inspired by the prehistoric Egyptian perfume Kyphi.