Ray-Ban News

Ray-Ban x Lenny Kravitz

Ray-Ban and Lenny Kravitz are partnering for the latest Reverse 3-piece collection with the brand's classic shapes and the artist's unique persona.

Ray-Ban Gets 3D-Complements from BTS' Jungkook

Ray-Ban Meta Glasses were worn by BTS' Jungkook on his digital 3D single with Jack Harlow. This has resulted in a huge craze for the glasses in TikTok.

Meta x Ray-Ban

After the launch of First-gen glasses, Meta and Ray-Ban have dropped AI-driven Smart Glasses, starting at $299.

Ray-ban's The Little Mermaid

Ray-Ban releases The Little Mermaid Junior sunglasses Collection with Disney as film releases in Disney+.

Meta x Ray-Ban Stories achieve paltry results

Meta reveals that Ray-Ban Stories are being used by less than 10% of the users who purchased them.

Ray-Ban Releases A Campaign Film

Ray-Ban has launched a campaign film for its latest collection Reverse featuring Vittoria Ceretti.

Ray-Ban Unveils Its Reverse Lens

Ray-Ban released its radically advanced reverse lens sunglasses with enhanced resolving powers and a 70% reduction in reflection.

Ray-Ban looks at adding Chinese brand ambassador

Ray-Ban has appointed Gen Z singer, dancer, and music producer Liu Yuxin as the brand’s ambassador for the Greater China region.

Meta Integrates WhatsApp With Ray-Ban Stories Smart Glasses

Meta Integrates WhatsApp With Ray-Ban Stories Smart Glasses.

Ray-Ban Aviator sales have been sky-rotted thanks to new ...

Ray-Ban Aviator sales have been sky-rotted thanks to new Top Gun movie, sported by Tom Cruise in the movie.

Meta Ray-Ban Stories

The company's Ray-Ban Stories smart glasses will soon get more hands-free functionality, according to Mark Zuckerberg, CEO of Meta. Users may now use WhatsApp to make calls and send messages using Meta's Ray-Ban Stories.

Ray-Ban owner Leonardo del Vecchio passes away

Ray-Ban owner Leonardo del Vecchio passes away. The company has named Francesco Milleri as chairman

Meta will partner with Ray Ban Stories to launch its firs...

The store is open to the public and is designed for people who want to test products such as Ray-Ban Stories, Meta's smart glasses and sunglasses.Customers need to order the glasses from Ray-Ban but can buy other products in the ...

Ray-Ban X Facebook

Ray-Ban and Facebook joined forces to make smart glasses that can capture pictures and video, make phone calls, and play music.

Oakley and Ray-Ban show improvement

EssilorLuxottica is hoping for a better year in 2021, with Oakley and Ray-Ban showing improvement in sales in Q4 2020.

Ray-ban's first shop in Nashville

Ray-ban plans to open its first store in Nashville at the Fifth + Broadway development nearing completion downtown.