The K-pop girl band KISS OF LIFE has been named as the official global ambassadors of Maybelline.
Maybelline Loops in Ffface.me
Maybelline promotes its Falsies Surreal mascara on a large AR mirror at the Gulliver Mall in Kyiv, Ukraine, with the assistance of Ffface.me.
Maybelline in Microsoft Teams
Maybelline has disclosed its first virtual make-up try-on in Microsoft Teams, powered by Modiface AI.
Maybelline's Sky High Mascara Ad
Maybelline's new campaign uses graphic installations of a big mascara brush and fake lashes on the local transports of London.
Maybelline's Retailer into ₹3bn Revenue
Combonation, an Indian retailer of brands including Maybelline, has come up with a strategic objective to attain INR 3 billion in revenue.
Maybelline has announced a partnership with Zynga enterin...
The beauty company will play an ad, on their product Maybelline Mascara Merge. While playing the ad, users are given information and video content plus they earn points which can used within the host game.
Maybelline has a pop-up exhibition in collaboration with ...
Some of Maybelline's best sellers including the Superstay Matte Ink and the City Mini Palette are wrapped in M&M's products. The collaboration is targeted to a younger audience that is living in a world of digitalization.
Gigi Hadid for the new Maybelline ad
Gigi Hadid for the new Maybelline ad, where she poses on top of a New York cab.
Pokemon x Maybelline
Pokemon x Maybelline: the makeup house is making its own Pikachu collection
Maybelline New York launches its new campaign #PressPlay
Cosmetics brand, Maybelline New York, has rolled out its new campaign #PressPlay, urging consumers to resume their paused activities and press play on their lives.
Maybelline New York announces K-pop band ITZY as Global s...
Maybelline welcomes ITZY's members - Yeji, Lia, Ryujin, Chaeryeong, and Yuna as Global spokesmodels.
Maybelline holding company L'Oreal First Quarter 2021 sal...
Maybelline holding company L'Oreal Q1-21 report shows ended of 31 march 2021, amounted to 7.61 billion euros, an increase of 5.4%
Maybelline launches new philosophical measures to break S...
Beauty giant Maybelline New York has launched Brave Together—a global philanthropic platform to break down the stigma around pervasive issues like anxiety and depression. Maybelline Brave Together will also address other challeng...
Maybelline to launch recycling bins in Boots, Superdrug a...
Maybelline brand is launching recycling bins across 1,000 stores in the UK to help customers dispose of their old makeup in an environmentally-friendly way.Customers can drop off any brand of beauty products into recycling bins, ...
L'Oréal's first interactive live broadcast combining 5G a...
L'Oréal China, together with China Unicom and artificial intelligence startups, successfully tested the first interactive live broadcast in China's beauty industry that combines 5G and AI technologies. This innovative live broadc...
Maybelline Thailand launches new AR campaign to ‘share po...
Maybelline Thailand has launched its new #SpreadGoodVibes campaign through MRM Thailand in a bid to ‘share positivity digitally during the COVID-19 pandemic”.