For the past 27 years, Miracle on Madison has been a huge philanthropic shopping tradition, welcoming shoppers to spend with a cause. This annual holiday event will feature over 80 luxury brands donating 20% of the sales with a maximum contribution of $15,000 per retailer to benefit the Memorial Sloan-Kettering Cancer Center Pediatric Family Housing Initiative
This is the second year that Miracle on Madison Avenue has raised funds targeted to the pediatric initiatives of The Society of MSKCC, a volunteer organization dedicated to promoting the well-being of adult and pediatric patients, supporting cancer research, and providing public education on the early prevention, detection, and treatment of cancer, according to the Madison Avenue BID that organizes the event. Town&Country magazine joins the event this year as the media sponsor.
Stores along Madison Avenue that are participating include David Yurman, Chloe, Gucci, Emilio Pucci, La Perla , Michael Kors, Missoni, Stuart Weitzman and Tory Burch, Llc.. The sales will be from 10am to 5pm on December 7 in New York City.