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From Gucci and Prada to Nike and Calvin Klein—TikTok is the ultimate platform for brand visibility and growth.
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Digital marketing
Focus on AI, AR and other e-commerce approaches that drive sales of fashion brands.
Digital marketing
The Short-Video App drives high Media Impact Value for the brands.
Digital marketing
Tips to thrive in a popular e-commerce platform in China.
Digital marketing
Using generative AI in retail and shopping
Digital marketing
From Instagram to WeChat: A Comparative Analysis of the Most Viewed FW23 Women's Fashion Shows on...
Digital marketing
Exploring the Essential Components of Chanel's Exemplary Luxury Marketing Strategy