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Wyn Beauty is Serena Williams' debut in the beauty industry, launched as a reflection of her experiences as an athlete and her passion for beauty. The brand emphasizes creating versatile, high-perf...
Wyn Beauty is Serena Williams' debut in the beauty industry, launched as a reflection of her experiences as an athlete and her passion for beauty. The brand emphasizes creating versatile, high-performance products designed for active lifestyles. With a collection of 91 products, Wyn Beauty offers essentials like the MVP Lip and Cheek Tint, Hydrating Skin Tint with SPF 30, and the waterproof Glideline Eyeliner. These items cater to individuals who need long-lasting makeup for dynamic, on-the-go routines.Brand Details
Founder
Serena Williams
Brand Strategy
Market segment
Mass Market
Core business
Beauty
Targets
Women
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