Welder
Watches
Italo Fontana launched the new watch brand named Welder. The primary inspiration for the name of the brand came from the meaning of the same word ‘’welder’’.“To weld” is synonym of to complete, to ...
Italo Fontana launched the new watch brand named Welder. The primary inspiration for the name of the brand came from the meaning of the same word ‘’welder’’.“To weld” is synonym of to complete, to unite and to melt not only metals, but also innovative ideas. The welder resembles very much to an astronaut, he can a human being but he can be also a robot, is a sort of union between time/space with million meanings.The collection Welder represents an alchemic/material formula. The inspiration behind the creativity of Welder watch was how travelling through space-time would become reality by the year 2075.Brand Details
Founder
Italo Fontana
Designer
Italo Fontana
from
2007to
currentBrand Strategy
Market segment
Premium
Core business
Watches
Targets
Men
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