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Vionnet is a French haute-couture brand. Madeleine Vionnet established her maison in Paris in 1912 Vionnet exemplifies fashion: iconic, trend-setter, extraordinarily creative, visionary, courage...
Vionnet is a French haute-couture brand. Madeleine Vionnet established her maison in Paris in 1912 Vionnet exemplifies fashion: iconic, trend-setter, extraordinarily creative, visionary, courageous In 2008 Matteo Marzotto and Gianni Castiglioni, acquired the Vionnet brand with the long-term project to re-create Madeleine Vionnet’s heritage and to build a modern total look fashion house whilst respecting the elegance and sophistication of the original Vionnet brand Vionnet is: A true fashion brand French tradition and heritage in a fresh innovative product Two entrepreneurs with proven track-record of success Italian quality in materials and manufacturing A selected distribution strategy based on future direct presence in key market Vionnet is not solely about re-launching a brand. Vionnet is about building a growing, disciplined, managerialized and highly profitable company around a splendid iconic brand with a fantastic heritage and a modern look.Brand Details
Founder
Madeleine Vionnet
Designer
Hussein Chalayan
from
2014to
PresentBrand Strategy
Market segment
Luxury
Core business
Apparel
Targets
Women
Last fiscal year ended on December 31, 2012
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