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Ulé is pioneering a new vision of beauty: reasoned beauty. This new brand hopes to positively move the natural cosmetics industry forward with a greener optimism for the future. Ulé is the first be...
Ulé is pioneering a new vision of beauty: reasoned beauty. This new brand hopes to positively move the natural cosmetics industry forward with a greener optimism for the future. Ulé is the first beauty brand to incorporate vertical farming to grow exotic plants from around the world within their proprietary Eco-Farm. By combining the natural intelligence of plants with the best technology from its Research and Development Center, the Ulé botanists are able to apply the principles of advanced botany science to cultivate and create pure, fresh, and 100% traceable plant extracts that deliver the greatest benefit to skin.Brand Details
Founder
Lindsay Azpitarte
Brand Strategy
Market segment
Prestige
Core business
Beauty
Targets
Women
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