The Royal Pine Club
Apparel
The Royal Pine Club is the new project created to express the new concept of SMART WARDROBE. The Royal Pine Club is a cheerful project aimed at a younger consumer, careful and ironic, that wants t...
The Royal Pine Club is the new project created to express the new concept of SMART WARDROBE. The Royal Pine Club is a cheerful project aimed at a younger consumer, careful and ironic, that wants to mix and create, with the range of color available to the collections. The use of color as a form of communication is a key point in the creative process.Brand Details
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men
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