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The Hundreds is a Los Angeles-based streetwear brand founded in 2003 by Bobby Kim (Bobby Hundreds) and Ben Shenassafar (Ben Hundreds). Known for its bold graphic designs, skate and hip-hop influenc...
The Hundreds is a Los Angeles-based streetwear brand founded in 2003 by Bobby Kim (Bobby Hundreds) and Ben Shenassafar (Ben Hundreds). Known for its bold graphic designs, skate and hip-hop influences, and cultural storytelling, The Hundreds blends California street style with a strong community-driven ethos. The brand extends beyond apparel, operating as a media platform that connects fashion, art, and street culture. Its signature Adam Bomb logo and collaborations with major brands have cemented its place as a pioneer in street fashion.Brand Details
Founder
Bobby Kim (Bobby Hundreds) and Ben Shenassafar (Ben Hundreds)
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women
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