Sheep Inc. Insights
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Sheep Inc, founded by Edzard van der Wyck and Michael Wessely in 2018, features each knitwear piece telling a story, starting with a single thread spun from the fleece of a hand-selected Merino she...
Sheep Inc, founded by Edzard van der Wyck and Michael Wessely in 2018, features each knitwear piece telling a story, starting with a single thread spun from the fleece of a hand-selected Merino sheep. The journey of every garment can be traced back to its origin, thanks to the innovative Connected Dot, an NFC tag ingeniously integrated into the hem. This revolutionary technology offers full transparency, allowing the wearer to unravel the tale of their garment's creation with a tap of a phone.Brand Details
Founder
Edzard van der Wyck and Michael Wessely
Brand Strategy
Market segment
Value for Money
Core business
Apparel
Targets
Men, Women
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Deep Dive
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