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"Created in 2001 from the creativity of Nicola and Andrea Zini - owners of the group - Segue... has made a name for itself on the market with a network of 300 single trademark concept stores in Ita...
"Created in 2001 from the creativity of Nicola and Andrea Zini - owners of the group - Segue... has made a name for itself on the market with a network of 300 single trademark concept stores in Italy and all over the world. The Segue... concept stands out in the field of accessory shops due to its wide range of products that encourage young buyers to purchase glamour objects that go from bags and practical and colourful suitcases to its new collection of shoes and fashionable accessories."Brand Details
Founder
Andrea Zini
Brand Strategy
Market segment
Mass Market
Core business
Bags
Targets
Women
Deep Dive
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