RVCA
Accessories / Apparel / Bags / Denim
RVCA is the brainchild of company Founder and President, PM Tenore. Transcending the boundaries of traditional action sports apparel, RVCA is a design-driven lifestyle brand free from passing trend...
RVCA is the brainchild of company Founder and President, PM Tenore. Transcending the boundaries of traditional action sports apparel, RVCA is a design-driven lifestyle brand free from passing trends. Appearing as a natural on the shelves of boutiques as on those of a local skate shop, RVCA is brought together by a group of like-minded individuals from various subcultures, a collaboration of sorts, a lifestyle within itself.Brand Details
Founder
Conan Hayes
Designer
Pat Pm Tenore
from
2000to
currentBrand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Men, Women
