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Established in April 2015, pvra was founded by Kara Nugroho and Putri Katianda. The brand name, pvra, is short from their nicknames, Putri and Kara. It launched our very first collection in April t...
Established in April 2015, pvra was founded by Kara Nugroho and Putri Katianda. The brand name, pvra, is short from their nicknames, Putri and Kara. It launched our very first collection in April that year, being the pioneer of its signature beaded sandals in the local market. Its products are handmade, crafted by skilled local craftsman in Indonesia. By using the finest quality of hand-picked leather and three-dimensional beadwork arrangement, hours of work are invested in order to make a pair of our sandals. We provide our customers with this high-level sense of luxury, packaged in a very attractive pricing.Brand Details
Founder
Kara Nugroho and Putri Katianda
Brand Strategy
Market segment
Bridge
Core business
Shoes
Targets
Women
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