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Penningtons is “The Art of Affordable Fashion”. The leader in plus-size women’s fashion, Penningtons inspires women everyday with aspirational, trend-right fashion that’s created to fit their curves.
Penningtons is “The Art of Affordable Fashion”. The leader in plus-size women’s fashion, Penningtons inspires women everyday with aspirational, trend-right fashion that’s created to fit their curves.Brand Details
Brand Strategy
Market segment
Mass Market
Core business
Apparel
Targets
Women
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Deep Dive
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