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Established in 1991, Miss Sixty was the answer to the absence on the market of denims exclusively dedicated to women. From this intuition, the brand rapidly established itself as an International...
Established in 1991, Miss Sixty was the answer to the absence on the market of denims exclusively dedicated to women. From this intuition, the brand rapidly established itself as an International reference fashion brand. Particularly appreciated for the wide offer of denims with a unique and original style, the collections distinguished themselves from others season after season for their feminine, seductive, contemporary and ironic style. The brand is completed through lines of shoes, accessories, sunglasses, jewels, fragrances and also recently by a mobile phone and a household linen collection.Brand Details
Founder
Wicky Hassan
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Women
Deep Dive
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