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Lancome Paris is a French cosmetic company established in 1935 by French perfumer and cosmetician Armand Petitjean. Time International mentions Lancome’s old brand history, “born in the days when f...
Lancome Paris is a French cosmetic company established in 1935 by French perfumer and cosmetician Armand Petitjean. Time International mentions Lancome’s old brand history, “born in the days when fashionable French women still wore gloves and didn't have the right to vote.” Petitjean started his business by launching five fragrances, Tendre Nuit, Bocages, Conquete, Kypre and Tropiques at the World Fair in Brussels. In 1936, Lancome created the skincare brand Nutrix, and it still exists in the market. In 1955, Lancome created a skincare line called the Océane with seaweed ingredients. Today Lancome offers skincare, make-up, and fragrance products and they are sold in over 140 countries, on three continents, including Europe, Asia, and America. Lancome has been owned by L'Oréal Corporate since 1964. With delightful textures, cutting-edge active ingredients and subtle fragrances, Lancôme offers a comprehensive choice of high-performance products. Over 2 500 scientists guarantee consistent quality through numerous quality control tests, performed in our laboratories on a daily basis.Brand Details
Founder
Armand Petitjean
Brand Strategy
Market segment
Prestige
Core business
Beauty
Targets
Men, Women
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