Database

Lancôme

Paris,

France

1935

Body Care / Fragrance / Make-up / Man Care / Nail Care / Skin Care / Sun Care

Lancome Paris is a French cosmetic company established in 1935 by French perfumer and cosmetician Armand Petitjean. Time International mentions Lancome’s old brand history, “born in the days when f...

Brand Details

Founder

Armand Petitjean

Brand Strategy

Market segment

Prestige

Core business

Beauty

Targets

Men, Women

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Lancôme Latest News

Lancôme's First AI-Powered Travel Beauty Consultant

Lancôme has unveiled its first AI-based Génifique Ultimate Travellers’ Repair Clinic at Changi Airport Terminal 1 Central Piazza.

Iga Świątek Joins The Lancôme Family

Tennis player Iga Świątek becomes the first Polish brand ambassador and first athlete in the long list of brand ambassadors of Lancôme.

Lancôme's First Ambassador of France

Lancôme chooses actress Virginie Efira, who got her sixth nomination in the 2024 César Awards, to be its first ambassador for France.

Lancôme x Louvre gala

Lancôme hosted a Night of Grandeur gala event to launch its Lancôme x Louvre collection.

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Deep Dive

L'Oreal SA financial report 2023

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Lancôme Insights

Trends

Emily in Paris: A New Gateway to Brand’s Success

Fendi, Celine, Balenciaga, and Beyond: Brands that partnered with the Netflix show.

Sectors & Markets

Exploring the Economic Milestones of L'Oreal SA

Financial performance of the leading beauty and personal care company in 2023.

Digital marketing

TikTok’s Booming Contribution to Fashion and Beauty

The Short-Video App drives high Media Impact Value for the brands.

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