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Since 1966, K·Swiss has represented innovation, quality, performance and style. Its signature K-SWISS "CLASSIC," the first leather tennis shoe, made its debut in 1966, and more than 40 years later,...
Since 1966, K·Swiss has represented innovation, quality, performance and style. Its signature K-SWISS "CLASSIC," the first leather tennis shoe, made its debut in 1966, and more than 40 years later, is still a style staple both on and off the court. Today, K·Swiss' premium sports heritage has expanded from tennis footwear, to also lifestyle, running, training, nautical, and free-running footwear that stands up to the performance demands of world-class athletes and trendsetters alike.Brand Details
Founder
Art Brunner
Brand Strategy
Market segment
Mass Market
Core business
Active Wear
Targets
Men, Women, Kids
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