Hey Jo
Active Wear
British leggings brand Hey Jo London launched in the summer of 2012 as a direct response to the global lack of elegant, activewear leggings that offered fashion led colour. The collection featur...
British leggings brand Hey Jo London launched in the summer of 2012 as a direct response to the global lack of elegant, activewear leggings that offered fashion led colour. The collection features two distinct styles: the ‘classic’ – a luxurious chic look for a high-octane gym workout; and the best selling ‘cassini’ – in addition to its gym workout chic appearance, it is perfect for an effortless sophisticated staple for legs, day or night. both styles incorporate hey jo’s unique gold zip detailing and branded pullers, both on its lower back money pocket and on the ankles (cassini only). Hey Jo perfectly fuses fashion and sport by creating versatile coloured leggings. they are made from the finest Italian jersey incorporating the latest high-tech functionality including muscle control, quick drying, anti-chaffing, two-way stretch and supreme breathability material.Brand Details
Founder
Joanne Admiraal
Brand Strategy
Market segment
Bridge
Core business
Active Wear
Targets
Women
Hey Jo Financial Report 2023
Last fiscal year ended on June 30, 2014