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Gilly Hicks is the cheeky cousin of Abercrombie & Fitch, inspired by the free spirit of Sidney, Australia. The brand makes cute bras and underwear for the young, naturally beautiful and always conf...
Gilly Hicks is the cheeky cousin of Abercrombie & Fitch, inspired by the free spirit of Sidney, Australia. The brand makes cute bras and underwear for the young, naturally beautiful and always confident girl. It's the wholesome, All-American brand with a Sidney sensibility.Brand Details
Founder
Ezra H. Fitch
Brand Strategy
Market segment
Mass Market
Core business
Underwear & Lingerie
Targets
Women
Last fiscal year ended on January 31, 2015
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