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At ESS, our unyielding passion is to make the toughest eyewear in the world. Not because it’s our job, but because it’s our duty. A duty inspired by those we serve: military personnel, first respon...
At ESS, our unyielding passion is to make the toughest eyewear in the world. Not because it’s our job, but because it’s our duty. A duty inspired by those we serve: military personnel, first responders, and other everyday heroes. Those who rely on ESS can’t settle for less, so we can’t either. We provide go-to styling and superior fit, form, and function so our tough customers can stay safe and be brave: on or off duty, beyond risk and toward adventure. ESS innovation is born from intense listening to elite warriors. We dissect their challenges, then roll up our sleeves to create real-life solutions that will work under duress. As a result, ESS ballistic-grade eyewear provides peak performance that’s hard at work today in the most hostile environments. The entire line of battle-proven ESS eye pro is engineered to meet or exceed the most stringent U.S. Military and ANSI Z87.1-2010 Specifications.Brand Details
Brand Strategy
Market segment
Bridge
Core business
Eyewear
Targets
Men
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