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Don Ed Hardy is an American artist raised in Southern California. Hardy is best known for his tattoo work and his eponymous apparel and accessories brand Ed Hardy. Ed Hardy is an alternative lifes...
Don Ed Hardy is an American artist raised in Southern California. Hardy is best known for his tattoo work and his eponymous apparel and accessories brand Ed Hardy. Ed Hardy is an alternative lifestyle fashion brand that celebrates the classic American tattoo as an art form. Don Ed Hardy is considered by many to be the Godfathater of Tattoo. His work offers timeless appeal. In 2004, Christian Audigier licensed the rights to produce the Ed Hardy clothing line, which is based on Hardy's imagery.Brand Details
Founder
Ed Hardy
Designer
Ed Hardy
from
2004to
currentBrand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Men, Women, Kids
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