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Since 2012, Drunk Elephant has pioneered a philosophy that is as radical as it is simple. One can use its products and eliminate conditions that is irritating, sensitizing, disruptive, or inflammat...
Since 2012, Drunk Elephant has pioneered a philosophy that is as radical as it is simple. One can use its products and eliminate conditions that is irritating, sensitizing, disruptive, or inflammatory, and replace it with smart, biocompatible ingredients that the skin recognizes and embraces. It focuses on the culprits, the Suspicious 6—essential oils, drying alcohols, silicones, chemical sunscreens, fragrances/dyes, and SLS - and helps to get rid of them.Brand Details
Founder
Tiffany Masterson
Brand Strategy
Market segment
Mass Market
Core business
Beauty
Targets
Women, Kids
The financial data for this brand is limited.
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Deep Dive
Sectors & Markets
Discovering how the beauty industry evolved with the preferences and standards of different gener...
Sectors & Markets
From Zara’s Mini Artists to Fenty Beauty’s Fenty Snacks, retail approaches engage teens and tweens.
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