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D'Ici La belongs to the Shiseido Group but it's not sold under the Shiseido name. It's a prestige brand for cosmetics specialty stores all over the world.
D'Ici La belongs to the Shiseido Group but it's not sold under the Shiseido name. It's a prestige brand for cosmetics specialty stores all over the world.Brand Details
Brand Strategy
Market segment
Prestige
Core business
Beauty
Targets
Women
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