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Courrèges was influence by modern architecture, technology, new fabrics, and modernism and futurism in art and design. Several others trod a similar path: Coco Chanel, who worked with and knew many...
Courrèges was influence by modern architecture, technology, new fabrics, and modernism and futurism in art and design. Several others trod a similar path: Coco Chanel, who worked with and knew many modern artists, and Mary Quant, whose career paralled Courrèges in some ways. Courrèges was the one who pushed these ideas to the extreme, making some really memorable designs.Brand Details
Founder
Andre Courrèges
Brand Strategy
Market segment
Premium
Core business
Apparel
Targets
Women
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Deep Dive
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