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Bonobos was founded in 2007 with the goal of offering men the best fitting pants they’ve ever owned, the best customer service around, and an easier way to shop online. We started Bonobos to solve ...
Bonobos was founded in 2007 with the goal of offering men the best fitting pants they’ve ever owned, the best customer service around, and an easier way to shop online. We started Bonobos to solve a simple problem: men’s pants just don’t fit well. They’re either too tight to be comfortable or too baggy to look good. But by innovating in a few key areas, we’ve developed a fit that actually looks and feels great for a wide variety of men. But men wear more than just pants, so we’ve brought similar innovations to shirts, suits, shorts and more. And we pair our offerings with hand-picked brands to bring you an expertly curated lineup of better-fitting men’s apparel.Brand Details
Founder
Andy Dunn
Brand Strategy
Market segment
Bridge
Core business
Apparel
Targets
Men
Last fiscal year ended on January 01, 2018
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