Blugirl
Accessories / Apparel / Bags / Fragrance / Shoes / Underwear & Lingerie
Blugirl is the other face of Blumarine. The younger, more informal side. The Blugirl collection came into being in 1995, inspired by the need to create a second line as well as a collection express...
Blugirl is the other face of Blumarine. The younger, more informal side. The Blugirl collection came into being in 1995, inspired by the need to create a second line as well as a collection expressly designed to convey a feminine ideal with characteristics similar to those identified with the spirit of the Blumarine collection, but for younger women between the ages of 15 and 35. It is a ready-to-wear line for girls and young women, designed by Anna Molinari. Blugirl makes its debut at Milano Collezioni in 2002, with great success.Brand Details
Founder
Anna Molinari
Designer
Anna Molinari
from
2002to
PresentBrand Strategy
Market segment
Diffusion
Core business
Apparel
Targets
Women
