Biopoint
Hair Care
The Biopoint brand debuted in 1954 with a cream balm that quickly turned into a real success so that only the following year Biopoint products come in perfume and make themselves known as professio...
The Biopoint brand debuted in 1954 with a cream balm that quickly turned into a real success so that only the following year Biopoint products come in perfume and make themselves known as professional products for hair care. In a short time the brand Biopoint develops treatment plans for each type of hair primarily focused on the anti loss treatment still regarded as the most effective treatments in the industry. Today Biopoint offers a very wide variety of products for hair care and skin care and is also specializing in make up.Brand Details
Brand Strategy
Market segment
Value for Money
Core business
Beauty
Targets
Women
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