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In 1984, a young Grand Canyon river guide revolutionized the footwear industry when he created the world's first sports sandal. This idea soon spawned a brand, and the new adventure of Teva® was bo...
In 1984, a young Grand Canyon river guide revolutionized the footwear industry when he created the world's first sports sandal. This idea soon spawned a brand, and the new adventure of Teva® was born. Essentially, Teva® has two fundamental responsibilities: to play and to protect. They play in the water, but they also see the need to be protected from it. Armed with a quarter-century worth of knowledge and technology, they are dedicated to developing products that strike this balance to deliver the most out of your adventuresBrand Details
Founder
Mark Thatcher
Brand Strategy
Market segment
Mass Market
Core business
Shoes
Targets
Men, Women, Kids
Last fiscal year ended on March 31, 2022
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