Skechers
Accessories / Shoes
Skechers USA Inc., an award-winning global leader in the lifestyle footwear industry, designs, develops and markets lifestyle footwear that appeals to men, women and children of all ages. A two-bil...
Skechers USA Inc., an award-winning global leader in the lifestyle footwear industry, designs, develops and markets lifestyle footwear that appeals to men, women and children of all ages. A two-billion-dollar-plus company, Skechers' success stems from its employees, high-quality, varied product offering, diversified domestic and international distribution channels, and targeted multi-channel marketing. With more than 3,000 styles, Skechers meets the needs of male and female consumers across every age and demographic. The company has two distinct footwear categories: a lifestyle division that includes the charity line Bobs from Skechers, and a fitness division that now includes Skechers GOrun and Skechers GOwalk performance footwear. The company is also rapidly expanding its global business through licensing agreements for fitness and kids' apparel, outerwear, leather goods, bags, watches, eyewear and additional merchandise. Celebrity product endorses for Skechers' collections include TV personalities and entrepreneurs Kim Kardashian and Kris Jenner, Dancing with the Stars host Brooke Burke, elite marathon champion Meb Keflezighi, Pro Football Hall of Fame quarterback Joe Montana, famed hockey legend Wayne Gretzky and New England Patriots running back Danny Woodhead.||Internationally, Skechers sells its products to department and specialty stores via subsidiaries in Canada, the United Kingdom, Ireland, France, Germany, Spain, Portugal, Italy, Switzerland, Austria, the Benelux region, Brazil, Chile, and Japan, as well as a joint venture with China, Hong Kong, Malaysia, Singapore, and Thailand. Skechers also has an extensive network of global distributors that sell its product in over 120 countries and territories, and have opened retail stores in key metropolitan cities around the world.Brand Details
Founder
Michael Greenberg
Brand Strategy
Market segment
Mass Market
Core business
Shoes
Targets
Men, Women, Kids
Skechers Latest News
Skechers has a new brand ambassador for Spain
Skechers has named Nuria Roca as their new brand ambassador for Spain.
Skechers enters the metaverse
Skechers enters the metaverse via a new lease in the Fashion District of Decentraland.
Skechers transforms operations in the Philippines
Skechers transitions to company-owned operations in the Philippines
Skechers board of directors undergoes changes
Skechers board of directors undergoes changes as four members step aside
Skechers Financial Report 2023
Last fiscal year ended on December 31, 2014
