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Panerai was born in 1860 in Florence, cradle of the Renaissance, the art and the science which have made Italy famous throughout the world for its creativity and genius. Values that Officine Panera...
Panerai was born in 1860 in Florence, cradle of the Renaissance, the art and the science which have made Italy famous throughout the world for its creativity and genius. Values that Officine Panerai expresses through its watches, which it reinterprets over time with passion, technical excellence and exclusive design. A watch-making laboratory, highly specialized since the nineteenth century, supplier of measurement and precision instruments to the Italian Navy in the nineteen hundreds, fine watchmaker and international brand in the twenty-first century. The deep-rooted links with the world of the sea, the true heritage of the Brand, bestow on each watch a sporting character that is unique and authentic, like the history of Panerai.Brand Details
Founder
Giovanni Panerai
Brand Strategy
Market segment
Luxury
Core business
Watches
Targets
Men, Women
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