Search on Fashionbi
Coach seeks to be the leading brand of quality lifestyle accessories offering classic, modern American styling. Coach was founded in 1941 as a family-run workshop. In a Manhattan loft, six artisan...
Coach seeks to be the leading brand of quality lifestyle accessories offering classic, modern American styling. Coach was founded in 1941 as a family-run workshop. In a Manhattan loft, six artisans handcrafted a collection of leather goods using skills handed down from generation to generation. Discerning consumers soon began to seek out the quality and unique nature of Coach craftsmanship. Now greatly expanded, Coach continues to maintain the highest standards for materials and workmanship. Coach's exceptional work force remains committed to carefully upholding the principles of quality and integrity that define the company. We attribute the prominence of the Coach brand to the unique combination of our original American attitude and design, our heritage of fine leather goods and custom fabrics, our superior product quality and durability and our commitment to customer service.Brand Details
Founder
Bonnie Cashin
Designer
Stuart Vevers
from
2013to
PresentBrand Strategy
Market segment
Premium
Core business
Accessories
Targets
Men, Women
Last fiscal year ended on July 01, 2023
Deep Dive
Trends
How did Double 11 in China become a crucial shopping period worldwide?
Sectors & Markets
Tradition, youth, religion, and rural-driven strategies for the brands and companies to win over ...
Sustainability
From Coach’s The Road to Circularity Series to Zegna’s Villa Shanghai: here are the key marketing...
Sectors & Markets
Retail experience combined with hospitality, entertainment, and unity commerce will assist retail...
Or perhaps you need help to leverage your brand’s power to deliver real business impact? We have solutions for your needs!
Contact us