Company The Willow Fashion Group Pty Ltd
Country Australia
Email n.a.
Telephone +61 2 9281 7355
Market Segment Premium
Core Business Apparel

Willow Financial Report 2018

 
 

The Willow Fashion Group Pty Ltd Financial Report

Financial Data for this company are not publicly available

Official Websites

Official Social Media

Brand Description

Establishment

Year
2003
City
n.a.
Country
Australia

Founder

Kit Willow Podgornik

Head Designer

Kit Willow Podgornik
2003 - present

Profile

WILLOW debuted in 2003 at Mercedes-Benz Australian Fashion Week and premiered at London Fashion Week in 2004 with British Vogue declaring: "The collection was both beautiful and varied enough to convince her fans that she is a talent set to last." The following year, WILLOW was selected as one of ten brands to have a fully sponsored Runway show during New York Fashion Week. In 2007, to further enhance her skill of draping, Creative Director, Kit Willow worked with a Master of draping in Paris.

Kit Willow is fascinated by juxtapositions that have become signature to her tailoring, silk drapery and corsetry. WILLOW has developed a cult following and is recognised for the consistency in inspiring design and quality of garment finish.

Now, from London to the Middle East, Asia to New York and back home to Sydney, today WILLOW is a global business with the collections sold in every corner of the world including Harvey Nichols worldwide. The brand is well represented online internationally through net-a-porter.com, and shopbop.com. In 2008, the first WILLOW flagship store opened in Sydney, home to Kit's design studio. Today, WILLOW has five boutiques and five David Jones concessions across Australia. WILLOW will launch an e-commerce site in the second half of 2012.

Women of WILLOW include Florence Welch, Olivia Palmero, Eva Mendes, Poppy Delevigne, Nicole Kidman, Abby Lee Kershaw to name a few.

Business Strategy

Market Positioning

Premium

Core Business

Apparel

Target

Women

Product Categories

Accessories
Apparel
 

The Willow Fashion Group Pty Ltd profile

Name The Willow Fashion Group Pty Ltd
Website willowltd.com/
Country Australia
VAT Number n.a.
Telephone +61 2 9281 7355
Fax +61 2 9281 7399
Date of foundation 2003
Type of Company Private

Headquarters

Suite 2A Level 2 119 Kippax Street Surry Hills, NSW 2010

Ownership (Top Shareholders)

The Willow Fashion Group Pty Ltd doesn't provide the information on its shareholders.

The Willow Fashion Group Pty Ltd Brands

 

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