W-eye
Accessories
Doriano Mattellone was born on December 13th 1959 in a family of farmers, in a small town near Udine. His occupation as ‘carpenter’, as he loves to define himself, is rooted into his childhood....
Doriano Mattellone was born on December 13th 1959 in a family of farmers, in a small town near Udine. His occupation as ‘carpenter’, as he loves to define himself, is rooted into his childhood. During that time, his father opened a small joiner’s workshop: this is the place in which Doriano met the Torre, a large stream in Friuli. It is there that his grandfather taught him how to recognise different types of wood. This is a magical place having an enormous influence on both his personal and professional life. For instance, he built up Mattellone Srl close to this stream, born as an off-shoot of Lesem Snc in 2001. This company now boasts more than twenty years experience in working wood with its several uses. Lately, together with his brother, Daniele, and his sister, Annalisa, Doriano has reinvented and marked the ways in which wood is processed and worked, mainly focusing on bending plywood and hardwood. Two thin but strong aluminum foil form, along with seven layers of wood, the soul of the glasses giving their flexibility, strength and lightness. Each W-eye is hand crafted with care and passion, for a perfect tactile sensation. The absence of hinges, together with the malleability of the rods, is primarily a technical device which helps to unload the weight, not only on the nose, but also on the sides of the head, thus ensuring a perfect fit, making it pleasant to wear.Brand Details
Founder
Doriano Mattellone
Brand Strategy
Market segment
Premium
Core business
Eyewear
Targets
Men, Women
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