VPL (Visible Panty Line) launched its first line of undergarment-inspired styles in Fall of 2003, when well-known stylist Victoria Bartlett had a vision to design a capsule collection to fill the niche between lingerie and sportswear. As a stylist, Victoria acknowledged the growing demand for utilitarian yet stylish undergarments that can be mixed, matched, and layered, hence, the building block factor she encourages in her designs. Furthermore, Victoria began to question the assumption of sexiness in undergarments. With the bold assertion that “I don’t do T and A,” she challenged the fashion world with an innovative conception of sexy.
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