Viridì
Jewelry
Viridi born from an idea, a dream. The brand name has a double meaning. The first is the union of the name of the owner Virginia and her nickname Didi . The second meaning from the greek Vir which ...
Viridi born from an idea, a dream. The brand name has a double meaning. The first is the union of the name of the owner Virginia and her nickname Didi . The second meaning from the greek Vir which means strength, courage and Idi as the Ides of March, which is a special day, lucky day to be auspicious to the growth of this young brand.Brand Details
Founder
Virginia Varinelli
Designer
Virginia Varinelli
from
2012to
PresentBrand Strategy
Market segment
Bridge
Core business
Jewelry
Targets
Women
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