UGG
Market Segment
Bridge
Core Business Shoes
Core Business Shoes
UGG Financial Report 2021
Income Statement Trend
Revenue
It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Operating Margin
Deckers Outdoor Corporation doesn't provide the Operating Margin figure for UGG.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of USD | 2020 | 2019 | Δ 2020/2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Revenue |
UGG Updates
Deckers Outdoor Corporation Financial Report 2021
Income Statement Trend
Total Revenue
It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.
Operating Margin
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
Net Profitability
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
Profit Ratio
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
Income Statement Highlights
| in Millions of USD | 2020 | 2019 | Δ 2020/2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Total Revenue | ||||||||
| Cost of Sales | ||||||||
| Gross Profit | ||||||||
| Operating Income | ||||||||
| Net Income |
Balance Sheet Highlights
| in Millions of USD | 2020 | 2019 | Δ 2020/2019 | 2018 | Δ 2019/2018 | 2017 | Δ 2018/2017 | CAGR |
|---|---|---|---|---|---|---|---|---|
| Current Assets | ||||||||
| Total Assets | ||||||||
| Current Liabilities | ||||||||
| Equity |
Deckers Outdoor Corporation Annual Report
Official Websites
Official Social Media
Brand Description
Establishment
Year
1978
City
Southern California
Country
United States
Founder
Brian Smith
Designer
Team of designers
Profile
In 1978, Brian Smith landed in Southern California with a bag of sheepskin boots and hope. He fell in love with the sheepskin experience and was convinced the world would one day share this love. The beaches of Southern California had long been an epicenter of a relaxed, casual lifestyle, a lifestyle that Brian felt was a perfect fit for his brand. So he founded the UGG brand, began selling his sheepskin boots and they were an immediate sensation. By the mid 1980’s, the UGG brand became a symbol of relaxed southern California culture, gaining momentum through surf shops and other shops up and down the coast of California, from San Diego to Santa Cruz. UGG boots reached beyond the beach, popping up in big cities and small towns all over, and in every level of society. Girls wore their surfer boyfriend’s pair of UGG boots like a letterman jacket. When winter came along, UGG boots were in ski shops and were seen in lodges from Mammoth to Aspen. The UGG brand began to symbolize those who embraced sport and a relaxed, active lifestyle. More than that, an emotional connection and a true feeling of love began to grow for UGG boots, just as Brian had envisioned. People didn’t just like wearing UGG boots, they fell in love with them and literally could not take them off. By the end of the 90’s, celebrities and those in the fashion world took notice of the UGG brand. A cultural shift occurred as well - people were embracing, and feeling empowered, by living a more casual lifestyle and UGG became one of the symbols of this lifestyle.
Business Strategy
Core Business
Shoes
Target
Men
Women
Kids
Product Categories
Accessories
Bags
Shoes
Deckers Outdoor Corporation profile
Telephone
+1 805 967 7611
Fax n.a.
Date of foundation 1973
Type of Company Listed
Fax n.a.
Date of foundation 1973
Type of Company Listed
Headquarters
Ownership (Top Shareholders)
Deckers Outdoor Corporation doesn't provide the information on its shareholders.
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