It represents the brand's turnover from the sales of finished goods through all of the distribution channels - retail, wholesale and e-commerce, after the deduction of returns, allowances for damaged or missing goods and any discounts allowed.
Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.
It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.
It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.
In 1961 Vittorio Tadei starts his adventure of entrepreneurship in Rimini, a lovely Italian coastal city, full of beautiful girls on holiday. After establishing Teddy, in 1988 he created Terranova. Today he employs more than 4,000 people, earns some money and can't wait to go to Heaven.Terranova iso ne of the low cost, young fashion brands with the largest number of stores in the world: more than 469 in 2011.
Terranova distinguishing feature is its fresh, sunny, “full of life” image. A daily fashion marvel: this is Terranova brand lifestyle. An easy-to-wear product, easy-to-buy tank to its affordable prices, easy-to-live for the incredibile feeling of freedom that can be breathed inside any Terranova point of sale.
Omni-channel has been the essential marketing strategy for businesses in the recent years and continu...
Are you from Terranova?
Or perhaps you need help to leverage your brand's power to deliver real business impact?
We have solutions for your needs!