Company Colgate-Palmolive Company
Country United States
Email n.a.
Telephone +1 212 310 2000
Market Segment Mass Market
Core Business Beauty

Softsoap Financial Report 2018

 
 

Colgate-Palmolive Company Financial Report

Income Statement Trend

Total Revenue

It includes the overall revenue of the company, considering not only the sales of finished goods, but all of the sources of the company income.

Operating Margin

Also known as ROS - Return on Sales, it measures the percentage of sales revenue that gets 'returned' to the company as net profits after all the related costs of the activity are deducted. The figure is about the latest fiscal year available.

Net Profitability

It's a measure of a company's overall profitability, i.e. how much of its sales are converting to profit. The value given is the amount of sales needed to generate one currency unit of post tax profit. Negative values mean that the company has a negative level of post tax profit. The figure is about the latest fiscal year available.

Profit Ratio

It's a key measure of success. The profit ratio measures the amount of profit generated by each single currency unit of sales. The figure is about the latest fiscal year available.

Income Statement Highlights

in Millions of USD20142013Δ
2014/2013
2012Δ
2013/2012
2011Δ
2012/2011
CAGR
Total Revenue        
Cost of Sales        
Gross Profit        
Operating Income        
Net Income        

Balance Sheet Highlights

in Millions of USD20142013Δ
2014/2013
2012Δ
2013/2012
2011Δ
2012/2011
CAGR
Current Assets        
Total Assets        
Current Liabilities        
Equity        

Official Websites

Softsoap ecommerce

Brand doesn't have an official ecommerce

Official Social Media

Brand Description

Establishment

Year
1865
City
New York
Country
United States

Founder

William Sheppard

Designer

Profile

Softsoap is the trade name of Colgate-Palmolive's liquid hand soap and body wash.
William Sheppard of New York was granted patent number 49,561 for his "Improved Liquid Soap" on August 22, 1865, for his discovery that a small amount of conventional soap could be mixed with large amounts of hartshorn to create a soap with a consistency of molasses. His invention became common in public areas, but could generally not be found in homes. Some time later, the Minnetonka Corporation began to offer Crème Soap on Tap in attractive ceramic dispensers through boutique distributors. The Minnetonka Corporation was located in Chaska, Minnesota.
The product was a success, and the corporation followed up in 1980 with a similar product designed for mass retail sale.Source/Inc. was consulted to produce the brand. They created the Softsoap name and designed a package that included a distinctive custom pump bottle with a cap that obviated the need for a secondary carton to enclose the product. The package made it very easy to spot on store shelves when nearly all other soaps were in bar form. Minnetonka extended their hold on the liquid soap market by buying the entire supply of plastic pumps.
In 1987, Colgate-Palmolive purchased the liquid soap business from Minnetonka.

Business Strategy

Market Positioning

Mass Market

Core Business

Beauty

Target

Men
Women
Kids

Product Categories

Body Care
Toiletries
 

Colgate-Palmolive Company profile

Name Colgate-Palmolive Company
Website colgate.it/app/Colgate/IT/HomePage.cvsp
Country United States
VAT Number n.a.
Telephone +1 212 310 2000
Fax +1 212 310 3284
Date of foundation 1806
Type of Company Listed

Headquarters

300 Park Avenue New York City, NY 10022

Ownership (Top Shareholders)

Colgate-Palmolive Company doesn't provide the information on its shareholders.

Colgate-Palmolive Company Brands

 

Are you from Softsoap?

Or perhaps you need help to leverage your brand's power to deliver real business impact?

We have solutions for your needs!

Contact Us