Database

Shiseido

Tokyo,

Japan

1872

Body Care / Fragrance / Make-up / Man Care / Skin Care / Sun Care

hiseido was founded in 1872 as Japan’s first Western-style pharmacy in the upscale Ginza district of Tokyo. With over a decade of dedicated service, superior products and unparalleled technology, S...

Brand Details

Founder

Yushin Fukuhara

Brand Strategy

Market segment

Prestige

Core business

Beauty

Targets

Men, Women

Contacts

+81 335725111

Socials

Shiseido Flash News

  • Shiseido launches men's skincare line Sidekick for Asian ...

    Japanese cosmetics group Shiseido has launched a new men’s skincare brand called Sidekick.

    09/06/2022

  • Shiseido x Tencent

    Shiseido x Tencent announced a three-year global strategic partnership

    24/12/2021

  • Shiseido reports losses

    Shiseido reports 19% drop in sales in 2020, citing COVID-19 as the reason for its losses.

    09/02/2021

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Deep Dive

Shiseido Company, Limited financial report 2022

View Report

Shiseido Insights

Sectors & Markets

Licensing in the Fashion Industry

Key Companies Behind Branded Beauty Products and the Accessories

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