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The House of Schoeffel was founded by Wilhelm Schoeffel in 1921 as a pearl trading business. Now in its fourth generation, the family-owned company has succeeded in attaining a position of internat...
The House of Schoeffel was founded by Wilhelm Schoeffel in 1921 as a pearl trading business. Now in its fourth generation, the family-owned company has succeeded in attaining a position of international importance on the exclusive market of exquisite pearls and in elevating Schoeffel to the status of a highly acclaimed luxury brand. Under the management of Till Schoeffel, the company’s successstory, which combines entrepreneurial tradition with individual passion, is being resolutely pursued. It is passion that inspires women’s enthusiasm for the inimitable signature of Schoeffel all over the world: for pearls of spectacular beauty and impeccable quality as well as for breathtaking collections of pearl-inspired jewellery. Against the backdrop of this luxurious spectrum and the company’s aesthetic expertise, the House of Schoeffel is launching its Time Collection with «The Pearl». A watch collection which adds a promising chapter to the history of the company and is inspired by it in every detail: Pure luxury. Since 1921.Brand Details
Founder
Wilhelm Schoeffel
Brand Strategy
Market segment
Premium
Core business
Jewelry
Targets
Women
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